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Introduction: Seamless Web Loyalty Integration

Integrating Gameball’s loyalty program with your website or web application allows you to deliver a consistent and rewarding experience to your online customers. Whether you’re running an e-commerce store, SaaS platform, or any web-based service, Gameball’s REST APIs and JavaScript widget enable you to:
  • Display customer loyalty profiles and points directly on your website
  • Track customer events and behaviors to trigger rewards
  • Process orders and award cashback points automatically
  • Enable point redemption for discounts and rewards
  • Track referrals to grow your customer base
By integrating Gameball directly into your web platform, you eliminate the need for third-party apps while giving customers a visible, valuable reason to engage with your brand.

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Integration Outcomes

By the end of this guide, your team will be able to:
  • Integrate the Gameball widget to display customer loyalty information
  • Manage customer profiles via REST API calls
  • Track customer events to trigger rewards and campaigns
  • Process orders and award cashback points automatically
  • Enable point redemption for discounts and rewards
  • Track referrals to grow your customer base

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What You’ll Learn

This integration guide focuses on practical, step-by-step implementation using REST APIs and the optional JavaScript widget. The guide covers:
  1. Widget Integration - Displaying the Gameball customer widget on your website
  2. Customer Management - Creating and updating customer profiles via API
  3. Event Tracking - Sending customer events to trigger rewards
  4. Order Processing - Tracking orders and awarding cashback points
  5. Point Redemption - Enabling customers to redeem points for discounts
  6. Referral Tracking - Implementing referral programs

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Prerequisites

Before you begin, make sure you have:
  • A Gameball account with API credentials (API Key and Transaction Key)
  • Access to your website’s backend for server-side API calls
  • Ability to modify HTML/JavaScript for widget integration (optional)
  • HTTPS enabled on your website for secure API communications

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Next Steps

  1. Initialize Widget - Set up the Gameball widget on your website
  2. Customer Management - Learn how to create and manage customer profiles