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Automation Campaigns in Gameball serve as an indispensable tool, designed to streamline essential and repetitive customer-related tasks, thereby eliminating manual interventions and boosting overall efficiency. By leveraging automation, you can establish seamless processes and enhance productivity significantly.

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Understanding Gameball Automation Campaigns

Gameball Automation empowers you to create a series of predefined actions triggered by specific events, thus automating routine tasks effectively.

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How Gameball Automation Campaigns Work

Creating an automated workflow involves defining three fundamental components:

Triggers

The criteria that initiate the workflow. Once trigger conditions are met, Gameball starts the predetermined sequence of actions.

Actions

Commands executed by Gameball once trigger conditions are met, such as sending messages or granting rewards.

Controls

Conditions that must be met before subsequent actions in the workflow are executed.
Automation workflow overview showing triggers, actions, and controls

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Ready-to-Use Templates for Instant Deployment

In addition to empowering you to create custom automated workflows, Gameball also provides a selection of ready-to-use automation campaign templates. These templates are designed to expedite the automation setup process, allowing businesses to quickly implement effective strategies without the need for extensive configuration. Whether you’re new to automation or seeking time-saving solutions, these pre-built templates offer a convenient starting point for maximizing efficiency and communication within your operations. Check out the automation campaign templates.
Automation campaign templates overview

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When to Use Automation

Automation can be utilized in some scenarios to optimize processes and strengthen customer engagement:

Welcome & Onboarding

Welcome customers to new levels and guide them through their first experience with your loyalty program.

Upselling

Upsell products to interested customers based on their browsing and purchase behavior.

Retention

Retain at-risk customers and re-engage dormant ones before they churn.

Guest Conversion

Encourage guest users to create accounts and join your rewards program.

Cart Recovery

Resolve cart abandonment issues by reaching customers with timely incentives.

RFM Segmentation

Tailor automation to cater to different RFM segments and reward customers for actions on external apps.

How to Create an Automated Workflow

Step-by-step guide to building your first automation campaign from scratch.

Making Edits on Active Automation

Learn what happens to customer journeys when you edit a live automation.