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Available for all Gameball customers except for free packages Placeholder variable text is used to add personalized data on each customer to your email notifications. Variables appearing in the email notifications preview are automatically replaced with actual data. So when the actual email notification is sent to your customers, the actual data appears instead of the variable placed. Starting with a quick overview of variables. A variable is a value that can change depending on conditions or on information passed to the program. It is simply a name that can be replaced with a real value from computer memory. To use a variable in an email, click Merge Tags and select your variable.
Merge tags selection
At Gameball, we use the following variable in email notifications:
VariableDefinition
Customer’s first nameThe customer’s first name, if available.
Display NameDisplay name
Customer’s emailThe customer’s email, if available.
Score earnedThe score earned with the customer’s latest achievement. Learn more
Equivalent value of earned pointsPoints earned with the customer’s latest achievement.
Equivalent value of total pointsThe equivalent monetary value of points.
CurrencyCurrency is set through the Admin Settings.
Points nameA customized name for points in the default language, based on your settings.
Score nameA customized name for the score in the default language, based on your settings. Learn more
Equivalent value of total pointscustomer’s total points after completing their latest achievement.
Equivalent value of new pointsThe equivalent monetary value of new points.
New TierThe new tier was reached by the customer.
Previous Tiercustomer’s tier before their latest achievement.
Referral LinkCustomer’s link they use in the referral process
Mobile Referral LinkCustomer’s link they use in the referral process via mobile
Paid AmountThe amount a customer paid in a given order
Merchant NameMerchant Name
Branch NameBranch Name
Return DaysNumber of days for the return window
Available PointsAvailable points
Pending PointsPending Points
BirthdayCustomer’s birthday, if available
Gameball sends notifications any time a customer completes an achievement like signing up, completing a purchase, or earning points depending on your configurations. You are now all set to activate your email notification and start notifying your customers of their achievements through emails! Include the adequate variable to offer your customers personalized messages through emails. Check this blog to learn more about personalized messages.

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