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ShopifyStarter, Pro & Guru
SallaStarter, Pro & Guru
Non-platform ClientsGrowth & Enterprise
Gameball’s referral program allows you to reward both existing customers and their referred friends based on customizable conditions and actions. This article explains how to activate and configure your referral program through the Gameball dashboard.

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Activating Gameball’s Referral Program

  1. Log in to the Gameball dashboard.
  2. From the left-side menu under Programs, click Referrals.
  3. On the Referrals setup page, toggle the activation switch to enable the referral program on your platform.
Activate Referral Program Now that the referral program is active, follow the steps below to configure it.

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Referral Program Configuration

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1. Referral Reward

Gameball allows you to decide who gets rewarded in your referral program. You can choose to reward:
  • Both the customer and their friend
  • Only the customer
Referral Reward Options To configure the referral reward:
  1. Click Edit in the Referral Reward section.
  2. Under Friend’s Action, choose what qualifies a referral as successful:
    • The friend completes their first purchase (account creation not required).
    • The friend creates an account and completes a specific action, such as:
      • Completing their first purchase
      • Triggering a custom event that you have configured
    Friend's Action Configuration

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Set Up the Rewards

Customer Reward
  1. Click Change under Customer Reward.
  2. Choose the type of reward from the Rewards section. Learn more about Rewards Types.
  3. [Optional] Add an extra reward for every X successful referrals. For example, reward the customer with 100 extra points for every 5 successful referrals.
Customer Reward Setup Friend Reward
  1. Click Change under Friend Reward.
  2. Choose the type of reward from the Rewards section.
  3. Select the notification style you want to use.
Friend Reward Setup

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2. Settings

Referral Landing Page Choose the page you want referred friends to be directed to:
  1. Enter your desired URL (by default, it redirects to your homepage).
  2. Press Save.
Referral Landing Page Referral Content To customize the content of the referral module displayed on the widget:
  • Click the redirection link in the Referral Content section
Referral Content Link Or
  • From the left-side menu, go to Widget Display > Content, then select the Referral tab
Referral Content Tab

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Multi-Step Rewards [Add-on]

Multi-step rewards allow you to incentivize both your customers and their friends at different stages of the referral journey. For example, you can reward a customer when their friend:
  • Creates an account
  • Completes an order
Multi-Step Referrals To configure multi-step rewards:
  1. Click Add New Step.
  2. Set the friend’s action for this step.
  3. Choose the rewards for both the customer and the friend.
Multi-Step Configuration
You can now configure multi-step referral flows to mark an event as “Happens One Time”, without needing to define additional metadata or complex custom rules.

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FAQ

You can use Branch.io and Adjust to generate and track referral links for your customers. Branch.io and Adjust are tools used to create dynamic referral links, primarily for clients with mobile apps who want to redirect users to their app. Both platforms offer free plans, but these come with limits based on the number of Monthly Active Users (MAUs) or attributions. For web-only clients (those without a mobile app), there is no need to use Branch or Adjust. The referral process can be completed without using a deep link generator like Branch or Adjust. In such cases, you will need to provide your own referral link. Gameball will simply append the referral code to it. Deep link generators are only responsible for generating the link that appears in the referral widget. If you’re not using one, the referral link will follow this format:
  • {referralLink}?GbReferral={referralCode}
You will then need to handle the referral logic manually, including capturing the referral code and passing it in the create customer request. You can choose to display a customer’s referral code instead of the full referral link, making it easier for customers to copy, share, and use referrals during sign-up especially in offline or manual flows. From the dashboard, navigate to Widget > General > Visibility > Referral Page. You can choose whether referral experiences display the full referral link or only the customer’s unique referral code. Referral Code Display This is supported across both web and mobile, ensuring a unified experience wherever customers engage.