| Platform | Plan |
|---|---|
| Shopify | All Plans |
| Salla | All Plans |
| Non-platform Clients | All Plans |
Launching Redeem Loyalty Points
Activating the Point-to-Cash Redemption
This allows your customers to convert the points they have in their balance into a cash equivalent.Edit Redemption Options
Under the redemption options, click on the three dots on the first card then click on edit.
The toggle will remain active unless another redemption rule is added.
Customizing Redemption Options
Gameball offers additional customization options for redemption values. Customers can redeem their points for the following reward types:Online Only Rewards
- Percentage-Based Discount: Customers can exchange their points for a coupon that provides a percentage discount on their next purchase.
- Fixed Amount Discount: Customers can redeem their points for a coupon that offers a fixed-value discount on their purchase.
- Free Shipping: Customers can use their points to get free shipping on their order.
- Free Product: Customers can redeem their points to receive specific products at no cost.
- Percentage-Based Cashback (Non-Platform Only): Customers can use a coupon to receive a percentage of their purchase amount back as cashback, credited to their wallet in points or store credit.
- Fixed Amount Cashback (Non-Platform Only): Customers can use a coupon to receive a fixed amount of cashback, credited to their wallet in points or store credit — regardless of the total purchase amount.
- Percentage-Based Fees Discount (Non-Platform Only): Customers can receive a coupon that applies a percentage discount to transaction fees.
POS Rewards (Shopify Only)
- POS Fixed Amount Coupon: Redeem points for a specific amount off at point-of-sale.
- POS Percentage Coupon: Redeem points for a percentage discount at point-of-sale.
Adding a New Redemption Option
Configure the Option
You will be redirected to a new page to add an Extra Redemption Rule. Choose the Redemption Type and configure the reward based on the type selected.
Settings
Points Holding Configuration
Set the duration that holds the request until your customer completes the payment process on your mobile app using any other payment method, in case it will be a partial payment using points.- Choose the Holding Duration Value (write a number).
- Select the Points Holding Time: Minutes, Hours, or Days (choose the unit of time).
Insights and Analytics
Use Gameball analytics to track and improve your points redemption strategy. From the main redemption tab, you can see the following data:Total Redemptions
Monitor the total number of redemptions made across all options. This helps assess the popularity and effectiveness of each method.
Total Redeemed Points
Track the cumulative number of redeemed points. This metric offers insights into customer engagement and can guide adjustments in your rewards strategy to make data-driven decisions to optimize customer retention and loyalty.
Insights Tab
You can analyze the performance of each redemption option directly within the Redeem Points section using the new Insights tab.
| Metric | Description |
|---|---|
| Issued | Number of coupons generated |
| Burned | Coupons redeemed or used |
| Expired | Coupons that expired unused |
| Burn Rate | % of issued coupons that were used |
| Expiry Rate | % of issued coupons that expired unused |
| Total Points | Total points redeemed to generate coupons |