How Do I Launch Referral Program?

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Activating Gameball’s Referral Program

1

Log in to the Gameball Dashboard

Log in to the Gameball dashboard.

2

Navigate to Referrals

From the left-side menu under Programs, click Referrals.

3

Enable the Referral Program

On the Referrals setup page, toggle the activation switch to enable the referral program on your platform.

Now that the referral program is active, follow the steps below to configure it.

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Referral Program Configuration

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1. Referral Reward

• Both the customer and their friend
• Only the customer

1

Click Edit in the Referral Reward Section

Click Edit in the Referral Reward section.

2

Choose the Friend's Action

Under Friend’s Action, choose what qualifies a referral as successful:

• The friend completes their first purchase (account creation not required).
• The friend creates an account and completes a specific action, such as:
  • Completing their first purchase
  • Triggering a custom event that you have configured

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Set Up the Rewards

Customer Reward

1. Click Change under Customer Reward.
2. Choose the type of reward from the Rewards section. Learn more about Rewards Types.
3. [Optional] Add an extra reward for every X successful referrals. For example, reward the customer with 100 extra points for every 5 successful referrals.

Friend Reward

1. Click Change under Friend Reward.
2. Choose the type of reward from the Rewards section.
3. Select the notification style you want to use.

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2. Settings

Referral Landing Page

Choose the page you want referred friends to be directed to:

1. Enter your desired URL (by default, it redirects to your homepage).
2. Press Save.

Referral Content

To customize the content of the referral module displayed on the widget:

• Click the redirection link in the Referral Content section

Or

• From the left-side menu, go to Widget Display > Content, then select the Referral tab

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Multi-Step Rewards [Add-on]

• Creates an account
• Completes an order

1

Add a New Step

Click Add New Step.

2

Set the Friend's Action

Set the friend’s action for this step.

3

Choose Rewards

Choose the rewards for both the customer and the friend.

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Common Questions

How do I generate and track referral deep links?

You can use Branch.io and Adjust to generate and track referral links for your customers.Branch.io and Adjust are tools used to create dynamic referral links, primarily for clients with mobile apps who want to redirect users to their app. Both platforms offer free plans, but these come with limits based on the number of Monthly Active Users (MAUs) or attributions.

• Read about how to integrate Branch.io with Gameball
• Read about how to integrate Adjust with Gameball

For web-only clients (those without a mobile app), there is no need to use Branch or Adjust.

Can I create referral links without using deep link generators like Branch.io and Adjust?

The referral process can be completed without using a deep link generator like Branch or Adjust. In such cases, you will need to provide your own referral link. Gameball will simply append the referral code to it.Deep link generators are only responsible for generating the link that appears in the referral widget. If you’re not using one, the referral link will follow this format:

• {referralLink}?GbReferral={referralCode}

You will then need to handle the referral logic manually, including capturing the referral code and passing it in the create customer request.

Can I show referral codes rather than links?

You can choose to display a customer’s referral code instead of the full referral link, making it easier for customers to copy, share, and use referrals during sign-up especially in offline or manual flows.From the dashboard, navigate to Widget > General > Visibility > Referral Page. You can choose whether referral experiences display the full referral link or only the customer’s unique referral code.

This is supported across both web and mobile, ensuring a unified experience wherever customers engage.

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