Skip to main content
Encouraging repeat purchases is vital for sustaining business growth and fostering customer loyalty. This article covers the Encourage Repurchase automation templates designed to boost your sales.

First Purchase Upsell

Goal

Turn one-time buyers into repeat customers with an enticing 10% offer to encourage them to shop again. This offer includes a 14-day waiting period to ensure customers receive their orders.
First Purchase Upsell automation flow

Trigger

Placed Order

Instructions

  • Consider turning off any other active upsell automation for customers who have placed only one order to prevent duplicate emails from being sent.
  • Adjust the 14-day wait to match your process. It is set to ensure that the customer received the order; change it if needed.

Customer Win-Back

Re-engage inactive customers. If the customer becomes inactive (no logins for the last 60 days or no orders for the last 90 days), they are offered a 20% discount valid for 14 days, communicated via email. A reminder is also sent two days before the offer expires.
Customer Win-Back automation flow

Trigger

Segment Entered (Inactive Customers)

Instructions

You are good to go!

[Shopify] Abandoned Checkout

Encourage customers who abandoned their checkout to complete their purchases by creating a sense of urgency. When a customer starts checkout, the automation waits 2 hours for an order placement. If no order is placed, a 10% discount valid for 2 days is offered to create urgency and encourage the customer to complete the purchase.
Shopify Abandoned Checkout automation flow

Trigger

Checkout Started

Instructions

Only Shopify users can access this template.

[Self Serve] Abandoned Cart

Encourage customers who abandoned their carts to complete their purchases by creating a sense of urgency. When a customer adds a product to their cart, the automation waits 2 hours for an order placement. If no order is placed, a free shipping coupon valid for 2 days is offered to encourage the customer to complete the purchase.
Self Serve Abandoned Cart automation flow

Trigger

Add to Cart

Instructions

You are good to go!

[Salla] Abandoned Cart

Encourage customers who abandoned their carts to complete their purchases by creating a sense of urgency. When a customer abandons their cart, a free shipping coupon valid for 2 days is offered to encourage them to complete the purchase.

Trigger

Abandoned Cart

Instructions

You are good to go!