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According to Gameball’s billing system, you will be charged based on the number of your monthly rewarded customers (MRC). Here is some of the information you might need to know.

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Who Are Monthly Rewarded Customers (MRC)?

A Monthly Rewarded Customer is a customer who did any of the following during the last 30 days:
  • Completed an achievement such as a challenge, level, or referral that may or may not have granted them a reward.
  • Received a reward, such as points, score, or direct coupon that was granted either manually or automatically.
  • Redeemed their points.
  • Used any of their existing rewards such as burning a coupon or direct points deduction in a transaction.

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Events That Make a Customer an MRC

The following automated platform events qualify a customer as an MRC:
  • Earning a challenge achievement with or without a reward.
  • Earning a cashback reward with score or points.
  • Completing a successful referral with or without a reward.
  • Leveling up with or without a reward.
  • Earning a reward from the automation.
  • Redeeming points.
  • Using a reward like burning a coupon or direct points deduction in a transaction.
The following manual admin actions qualify a customer as an MRC:
  • Manually rewarding a challenge with or without a reward.
  • Manually adding points or scores.
  • Manually leveling up a player with or without the level-up reward.
The following actions do not qualify a customer as an MRC:
  • A customer sent one event or more that aren’t included in any of the above events to Gameball — data collection in itself doesn’t activate a customer.
  • A customer logged in to the store’s website/app without any of the above conditions being fulfilled.
  • Manually deducting points.
  • Points deduction due to points expiry.
  • Receiving a points refund (order cancellation, partial or full).
  • Adding points during the migration process.
  • Visitors (unidentifiable guests, i.e. store visitors who didn’t make an order or previous guest customers browsing the store but didn’t yet place an order) are not considered active in all cases.
  • All of the above should be using the live API. All test actions should not be counted in the MRC.
  • The customer could be a player or a guest.

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Active Customer Definition for the Old Plan (Legacy)

Old MRC calculation: Any customer with points through the month based on the invoice dates. For example, if a customer gained points and used them before the invoice date, they will not be counted. Only customers with points during the invoice date will be considered in the calculations.

Gameball Plans and Subscriptions

Learn about the available Gameball plans and what each includes.

Include or Exclude Customers from Your Rewards Program

Control which customers participate in your loyalty program.