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Gameball and Attentive integration allows you to leverage customer engagement data from Gameball to power your SMS marketing campaigns in Attentive. Follow this guide to seamlessly connect the two platforms and maximize the impact of your loyalty and marketing efforts.

Prerequisites

Before starting the integration, ensure the following:
  • You have an active Gameball account.
  • You have an active Attentive account.
  • Access to admin permissions in both platforms.

How to Configure Attentive on Gameball

1

Connect Attentive

  1. Log in to your Gameball Dashboard.
  2. Navigate to the Integrations section from the left menu.
  3. Select Attentive and click Connect, then Next.
  4. You will be redirected to the Attentive dashboard. Scroll down and click Authorize.
  5. Go back to the integration section on the dashboard to ensure that the Attentive app is now connected to your Gameball account.
2

Configure Synced Customer Data

The following customer attributes are synced to Attentive:
AttributeDescription
Customer IDUnique customer identifier
Date of BirthCustomer’s birthday
Join DateWhen the customer joined
Tier NameCurrent loyalty tier
Wallet PointsAvailable points balance
Pending PointsPoints awaiting confirmation
Tier ProgressProgress toward next tier
Tier IDCurrent tier identifier
Completed Reward CampaignsNumber of completed campaigns
Referral CodeCustomer’s referral code
Referral LinkCustomer’s referral link
Tags and SegmentsAssigned tags and segments
Save your settings once configured.
3

Test the Integration

Before launching your campaigns, test the integration to ensure it works as expected:
  1. Perform a test action in Gameball (e.g., award points to a test user).
  2. Check if the event appears in Attentive under the corresponding profile.
  3. Send a test SMS using the synced data in Attentive.

Create SMS Campaigns in Attentive

Now that the integration is live, use Gameball data to personalize your Attentive campaigns:
  1. Navigate to Campaigns in Attentive.
  2. Create a new campaign and select your target audience based on Gameball data (e.g., customers who achieved a certain tier or redeemed rewards).
  3. Use dynamic variables (e.g., {total_points}, {current_level}) to personalize your messages.
  4. Launch your campaign.

Troubleshooting

If you encounter issues:
  1. Verify that the API key and webhook URL are correctly configured.
  2. Check the integration logs in Gameball for error messages.
  3. Contact Gameball support or Attentive support for further assistance.

Frequently Asked Questions

We’ve built a retry mechanism for quick data synchronization. However, if you encounter delays, check your integration settings or contact support.
Yes, only Gameball-related loyalty data is passed to Attentive, ensuring data safety and compliance with privacy regulations.