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Plan Availability

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Pro & GuruYes
The Stamps campaign allows you to reward customers for completing a specific action multiple times in a row. It’s a powerful way to boost repeat behavior and long-term engagement.
Stamps preview

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Use Cases

Drive Repeat Purchases

Place 3 orders within this month to earn a reward.

Promote High-Value Orders

Make 5 orders over $100 each to get rewarded.

Encourage Category Exploration

Make 3 orders, each one from a specific collection (Kids, Women, Men).

Boost Referrals

Refer 3 friends to get a premium membership.

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Creating a Stamps Campaign

1

Open Gameball and Create Campaign

Open Gameball and click Add Reward Campaign.
2

Select the Template

Select the Stamps template.
3

Edit Campaign Setup

Edit the campaign’s setup (see configuration sections below).
4

Go Live

Click Set Live to activate the campaign.

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Campaign Configuration

Choose how many times a customer needs to complete the action to earn a reward.Example: “The customer must place 5 orders to receive a reward.”
Select the action you’d like to track — such as placing an order, referring a friend, etc.
Stamps trigger configuration
You can set specific conditions for each action in the streak.Example:
  • Order 1 must be at least $100
  • Order 2 must be at least $300
Stamps optional rules
  • You can set one condition per action in the streak. For example, require an order to meet a minimum amount or come from a specific collection.
  • You can use different collections for each action, but you cannot mix condition types (e.g., minimum amount for one action and collection for another). Different values or amounts can be set for each step.
This template uses the standard reward campaign setup. See the Generic Setup Guide for details.

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End User Experience

How it works:
1

Complete the First Action

The customer starts by completing the first required action (e.g., placing an order).
2

Progress Through the Streak

They complete each step in the streak in sequence.
3

Receive Step Notifications

They receive notifications after each step if event notification is enabled. Learn more.
4

Earn the Reward

After finishing all the steps, the customer receives the reward immediately (points, discount, badge — based on your setup).
5

Repeat the Streak

If allowed, they can repeat the streak to earn the reward again as per the repeatability setup. Learn more.

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Customization

You can fully customize each stage of the campaign through dedicated tabs representing the different screens in the flow: For each screen, you can tailor:
  • Branding: Adjust background colors, text colors, and upload custom artworks.
  • Content: Edit the headlines, descriptions, and call-to-action messages to match your tone and messaging.
Stamps customization screens
Stamps customization details

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Editing a Live Stamps Campaign

Editing a live campaign should be done with care to ensure a smooth experience for your customers.
The trigger event, trigger condition, and streak length cannot be edited.If changes are required, the admin must create a new campaign.
Audience Edited:
  • All existing customers are re-evaluated.
  • Customers who no longer match the updated audience are automatically exited from the campaign.
Auto-Removed from Audience (e.g., segment change):
  • The same behavior applies — the customer is automatically exited from the campaign.
Mid-Cycle Exit ImpactIf a customer exits in the middle of a cycle, they will:
  • Lose all progress made in that cycle.
  • The cycle will still count toward their repeatability limit, even if not completed.
Widget Behavior:
  1. The customer is ineligible and has not earned the streak. The campaign is hidden from the widget.
  2. The customer has already earned the streak at least once — the badge remains visible in the widget with an “Achieved” status. Any progress in the current cycle is lost.
New Limit is Higher:
  • Customers can rejoin the campaign if they are still eligible under the updated limit.
New Limit is Lower:
  • All customers are re-evaluated.
  • Customers who have already reached or exceeded the new limit will be automatically exited from their current cycle.
Mid-Cycle Exit ImpactIf a customer is exited mid-cycle due to the limit change:
  • They will lose any progress made during that cycle.
  • The cycle will still count toward their repeatability limit, even if no reward was earned.
De-activate: Customer progress is saved. Any actions performed while the campaign is inactive will not be counted toward the streak.Re-activate: Customers resume from the last saved step. Progress continues as normal.

Set Up a Reward Campaign

Learn the full setup process for creating and activating reward campaigns.

Reward Types in Gameball

Explore all reward types available and how to configure each one.

Notification After Earning a Reward

Configure in-app and email notifications triggered when customers earn rewards.