The Stamps campaign allows you to reward customers for completing a specific action multiple times in a row. It’s a powerful way to boost repeat behavior and long-term engagement.Use Cases:
Drive Repeat Purchases:
Place 3 orders within this month to earn a reward.
Promote High-Value Orders:
Make 5 orders over $100 each to get rewarded.
Encourage Category Exploration:
Make 3 orders each one from a specific collection (Kids, Women, Men).
Boost Referrals
Refer 3 friends to get a premium membership.
Define the Streak Length
Choose how many times a customer needs to complete the action to earn a reward.
Example: “The customer must place 5 orders to receive a reward.”
Choose the Trigger
Select the action you’d like to track — such as placing an order, referring a friend, etc.
(Optional) Add Rule
You can set specific conditions for each action in the streak.
Example:
Order 1 must be at least $100
Order 2 must be at least $300
You can set one condition per action in the streak. For example, require an order to meet a minimum amount or come from a specific collection.
You can use different collections for each action, but you cannot mix condition types (e.g., minimum amount for one action and collection for another). Different values or amounts can be set for each step.
More SetupThis template uses the standard reward campaign setup. See the Generic Setup Guide for details.
Customers who no longer match the updated audience are automatically exited from the campaign.
Auto-Removed from Audience (e.g., segment change)
The same behavior applies — the customer is automatically exited from the campaign.
Mid-Cycle Exit ImpactIf a customer exits in the middle of a cycle, they will:
Lose all progress made in that cycle.
The cycle will still count toward their repeatability limit, even if not completed.
Widget Behavior
The customer is ineligible and has not earned the streak. The campaign is hidden from the widget.
The customer has already earned the streak at least once — the badge remains visible in the widget with an “Achieved” status. Any progress in the current cycle is lost.
